SEO / Web Marketing Specialist

Asia Premier One Source Inc.
Ground Floor 107 The Peak Tower, LP Leviste St., Salcedo Village, Makati, Metro Manila
Reporting to:
  • Project Lead
Primary Responsibilities:
  • Responsible for Search Engine Optimization strategy, the growth of SEO traffic, and the improvement in conversion of SEO traffic across all our domains
  • Work within multiple verticals in the marketing department (web, content, demand generation) and be an integral part of inbound marketing strategy for Asia Premier BPO
Specific Responsibilities:
  • Implement SEO strategies for: keyword list development, URL and site architecture optimizations, content development, back-linking and other strategies that maximize indexing, rank, CTR and on-site conversion of SEO traffic
  • Integrate SEO with PPC & Social Media strategies for a wide variety of clients serving a multitude of industries
  • Closely monitor algorithm updates and anticipate future shifts in SEO best practices
  • Identify opportunities for both short term and long term objectives to increase search engine visibility for our clients
  • Maintain personal knowledge of the latest techniques employed by leading players in the SEO space and algorithm updates released by the major search engines.
  • Conduct periodic account analyses to identify further optimization opportunities for SEO, content or related services
  • Analyze client competitor websites. Perform competitive analysis and monitor competitive landscape. Analyze industry trends and standards for SEO
  • Regular reporting on SEO status
  • Candidate must possess at least a Vocational Diploma / Short Course Certificate, Bachelor’s / College Degree in Marketing/Art/Design/Creative Multimedia/Advertising or equivalent
  • Minimum 3+ years of directly related Search Engine Optimization experience
  • Deep understanding of how search engines work, and how to optimize websites to be ranked highly by search engines including expert knowledge in all of the following: site maps, robots files, URL structures, crawler issues, indexing problems, algorithm changes, metadata use, SEO copywriting, link research, link building, back-link analysis, anchor link analysis, broken links, cross linking, 301 redirects, etc.
  • Familiarity and past use of the following SEO programs: MOZ, SpyFu, SEMrush, and Google Search Console
  • Solid understanding of WordPress, HTML, JavaScript, FLASH and CSS as they relate to SEO
  • Strong Excel skills including formulas, filtering, pivot tables, and trending charts development.
  • Demonstrated keyword advancement and high rankings on revenue generating terms through tactical implementations.
  • Experienced in monitoring paid advertising (PPC, social media ads, etc) KPIs and campaigns
  • Experience with SEO tools such as: Google Analytics, Google Webmaster tools, Majestic SEO, Advanced Web Rankings, SEMrush, Buzzstream, Open Site Explorer
  • Strong digital marketing background
Required Skills:
  • Excellent communication skills
  • Great Customer Service Skills
  • Microsoft Office Suite Skills (Excel, Word, PowerPoint)
  • Adobe CS, Photoshop, InDesign, and PowerPoint
  • Team player
  • Leadership Development
  • Professional maturity
  • Developed problem solving skills

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Asia Premier One Source Inc.

Asia Premier has been operating since 2007, becoming one the leading Call and BPO centers in the Philippines, known for its highly trained specialists, exceptional customer services and innovative yet cost-efficient solutions.
Our success has been built on leveraging the superior English language skills and high educational standards available in the Philippines, to deliver a high-value, low-cost call and BPO solution to our customers in the US, Europe, and Australia. We are a boutique BPO that is not in the mass market, but in the market to deliver highly personalized, high-quality service. We have over 250 staff, so can meet all your needs at the right price.
At Asia Premier, the client’s success is our focus. With this in mind, the company is built on the core values of Teamwork, Integrity, Quality, Professionalism, Respect, Innovation, Results Orientation, Entrepreneurial Spirit and Excellent Client Relationship.
Asia Premier understands the ever-shifting trends of today, and that is why we are fully committed and invested in the latest technologies, practices, and methodologies. But a great outsourcing company isn’t known just for keeping up with the technological trends, but rather for the people that work in it. Here at Asia Premier, we understand that is fully vested in the well-being and advancement of all our staff, specialists, and personnel.
Today, companies around the world trust Asia Premier to deliver the backend human support that is needed in their day-to-day operations. Other outsourcing companies look at us as a model of what outsourcing should be – effective, efficient, extraordinary while still having the human touch Filipinos are well known for.

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