Digital Marketing Associate
PHP 28,000 - 30,000 monthly

Designblue Philippines, Inc.
7B, 7/F Adamson Centre, 121 L.P. Leviste St., Salcedo Village, Makati, Metro Manila
Job Description
  • Develop and implement digital marketing strategy
  • Manage digital channels (website, display, search, app, email, social media) - Develop and manage SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points - Instrument conversion points and optimize user funnels
  • Measure, analyze and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Design, build, maintain analyze our social media presence
  • Design, build, maintain and engage social community of business & frequent leisure travelers
  • Identify trends & insights, and optimize spend and performance based on the insights
  • Develop new creative and innovative growth strategies
  • Plan, execute, measure and analyze experiments and conversion tests
  • Collaborate with agencies and other vendor partners
  • Create and poste of content on social media and digital platforms for
  • Guide and monitor online discussions with virtual communities including analytics, recommendations and escalation
Minimum Qualifications
  • Passionate, hardworking, dedicated (PHD) team player
  • Ability to work individually on a project or in a team with high quality results at time
  • High self-motivation, self-organization, & persistence with desire to outperform
  • 3 years working experience in digital marketing, social media and other digital platforms for/with a global/multinational company, including knowledge in CRM
  • Successful working experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience and comfort to guide key external influencers in the digital sphere. - Well versed in social media and online community trends, technology, and strategies - Solid knowledge of website and social media analytics tools
  • Working knowledge of ad serving tools - Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints - Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends & best practices in digital marketing - Excellent verbal and written communication skills in English
  • Background with Travel or Telecommunications industry is a plus.
  • Background in digital PR is a plus.
  • Proficient with Microsoft Office products

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Designblue Philippines, Inc.

Originating from Seoul, Korea and now here in Manila, our creative and marketing expertise has helped many companies successfully launch or enhance their brands in the competitive market place.

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